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problem 1:

A company’s total marketing communications mix—also called its promotion mix—comprises the specific blend of five dissimilar parts. Name and define these parts.

problem 2:

One of the hardest marketing decisions that a company faces, is how much to spend on promotion. Name and illustrate two common techniques employed to set the total budget for advertising.

problem 3:

Describe and discuss the promise and challenges which e-commerce presents for future.

problem 4:

In brief describe the three (3) types of Vertical Marketing Systems.

problem 5:

How do consumerism and environmentalism influence marketing strategies?

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M97735

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