(Answered) In a paper of 750-1000 words describe the strategic

Management Studies

In a paper of 750-1,000 words, describe the strategic marketing process and its three key phases of planning, implementation, and control. Address the following:

How does the marketing mix help businesses create market segments?
How does this in turn help to create customer loyalty?

Use examples and references to support your articulation

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Marketing Management, Management Studies

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