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In 2017, Amazon.com made a number of acquisitions to help achieve its ambitions. Among the firms acquired by Amazon.com are the following:

Whole Foods

Zappos

Kiva Systems

Elemental Technologies

Lovefilm

Souq.com

Quidsi

Audible

Annapurna Labs

Twitch

You are required to research on these firms and report on the following:

Conduct a Five Forces Framework analysis for Amazon.com (customers, current competitors, potential entrants, substitute products, and suppliers)

What is the objective of Amazon.com?

Describe the background of each firm acquired.

For each firm, explain what strategy does Amazon.com intend to accomplish.

Discuss how each firm can help Amazon.com achieve its objective.

What was the price of each acquisition? Do you believe that Amazon.com had overpaid the firms acquired?

What is the type of diversification does each acquisition involve?

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M93129733

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