Improving productivity brings several advantages for companies in different ways. If this improvement is brought in effective way, the result will be reduced costs of production and low wastage of time and resources. Improving productivity of employees will certainly boost the bottom line of the company. Doing more with fewer resources will serve as fuel in the contemporary business environment and that dynamic is not likely to change anytime. Yes, automation can be a very efficient way to this. Each worker will be able to do more in lesser time. When evaluating the company’s need for automation, manual processes should be examined, and it should be determined that how these manual processes can be automated using appropriate computer technology. Measuring return on investment in automation, makes sure that systems can scales with an operation, be redeployed, and evolve for maximum return on investment. In traditional terms, productivity is measured as output divided by input, e.g. how many units does a worker manufactures or produces in one hour (Huang et al., 2003). However, not all productions can be quantified. Problem arises when all production cannot be measures and quantified. It is necessary to measure productivity appropriately. Measurement of productivity is simply very important to be handed over to productivity specialists. Using $$ as a part of productivity measure may result in ineffective measurement due to the fact that the approach may not include all elements that must be included to measure productivity properly and in effective way. However, a set of practical guidelines can help managers to understand, evaluate and apply the techniques of productivity measurement effectively.