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Imagine that you are starting a business, and you must prepare a PowerPoint presentation to explain your business plan to potential investors and/or lenders.

When creating your business plan presentation, include the following:

Slide 1-Title and business name.

Slide 2-Describe the form of business ownership of your business and explain the advantages and disadvantages of establishing your business in this form.

Slide 3-Describe your target customers.

Slide 4-Explain how you plan to promote/market your business. Address various attributes of diversity within how you plan to market your business. For example, we have discussed Business in Today's World (Module 1). What diversity attributes do you plan to utilize in your business to be successful?

Slide 5-Explain the economic factors that will impact your business. Include the theory on supply and demand as part of your economic framework to explain factors of impact.

Slide 6-Describe how you plan to use technology to manage your business.

Slide 7-Identify the competition that will impact your business

Slide 8-Develop a code of ethics for your business. The code should include at least three rules or principles to which members of your organization are expected to adhere.

Slide 9-Describe how you plan to lead your business by including leadership theories (examples: transformational, transactional etc.) and correlate your chosen style to the previous slides to conclude the business plan.

Slide 10-List of references using APA format. Include at least three resources one of which may be your textbook.

Provide your information as a bulleted list on the slides and insert explanations where applicable. Use the notes section in Microsoft PowerPoint to add additional information and/or clarity to your presentation. It is acceptable to use additional slides as needed to clarify your responses.

Provide a minimum of three references (one may be your textbook) that you used in formulating your responses. Verify that you have included all of the required sections in your presentation. Check for proper use of mechanics and APA citation. Refer to the grading rubric for insight into grading criteria for this assignment.

Develop the presentation in PowerPoint format. Apply APA standards to citation of sources.

Marketing Management, Management Studies

  • Category:- Marketing Management
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