Imagine that you are leading the technology group for a new, fast-growth e-commerce start-up. You are in charge of development of the company’s e-commerce presence.

1. Select an industry for your e-commerce start-up in, what industry did you select?

2. What is your vision and how do you hope to accomplish it?

3. What is your business and revenue model?

4. Who and where is the target audience?

5. What are the characteristics of the market place?

6. Where is the content coming from?

7. Conduct a SWOT analysis.

8. Develop a timeline.

9. Develop an estimated budged. (This can be very rough)