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Q. Then here in Unit 7, you will continue to develop your final project (due in unit 8). Use the Final Project document from Units 5 and 6 .You will be adding on to this existing document and submitting this for a grade in this unit. Read the Assignment Directions below to get started. The brand that i chose is "doctors without borders" you will develop the promotion portion of your final project in the assignment for this unit. Using the references you have found to learn about your chosen brand, write a one page APA style essay providing the following information:
Promotional Mix

Make sure to briefly comprise all of the following in this section: Advertising, Public Relations, Personal Selling and Sales Promotion. Examine illustrate what is needed for an IMC (Integrated Marketing Communications) plan. Examine advertising plans in terms of message or execution. add references.

Business Management, Management Studies

  • Category:- Business Management
  • Reference No.:- M9371119

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