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Q. 1. Explain a value proposition and provide an example. Explain how important value to the consumer is.

2. Explain how would you explain relationship marketing? Explain why are these relationships so important to successful marketing?

3. Illustrate what are the similarities and differences among holistic marketing and integrated marketing communications?

4. Explain Michael Porter’s value chain model. Illustrate what makes this an effective approach?

Business Management, Management Studies

  • Category:- Business Management
  • Reference No.:- M9375870

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