I need appropriateness of FORTUNE magazine as an advertising medium for BMW Sports Car Apply research techniques and sources to:
- Reference one product/service that is advertised in the publication.
- Discuss whether the product/service selected is consistent with the publication's audience.
- Determine the target market for that specific product.
- Determine the target market for this publication.
- Discuss whether this publication is an appropriate medium to advertise the product/ service.