How should we define 2000-2015 in terms of marketing trends, Ask an Expert

Management Studies

How should we define 2000-2015 in terms of marketing trends? We have experienced organizational corruption, worldwide terrorism, lack of confidence by consumers, economical downshifts, etc. What are some of the characteristics that we can attach to marketing trends in 2016 and beyond? Are we becoming more frugal consumers or less trusting as we define our buying behavior?

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Operation Management, Management Studies

Category:- Operation Management
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