How is product life cycle affectedplc is affected by, Ask an Expert

Management Studies

How is Product Life Cycle affected?

PLC is affected by following factors are as given below:

a. The necessary and intrinsic nature of the product itself.

b. Change into marketing environment.

c. Changes into consumer preferences

d. Competitive actions.

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Marketing Management, Management Studies

Category:- Marketing Management
Reference No.:- M9576415

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