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Head to the Internet and find an example of international market entry or expansion. Identify the stimuli and change agents involved. Then, identify the strategy for entering the market and whether the company used export, licensing, franchising, or foreign direct investment. Provide an opinion on the strengths and weaknesses of the approach . . . was this the right decision?

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M93120904

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