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Group Assurance of Learning Exercise 1

David, F. & David, F. (2015). Strategic Management Concepts and Cases: A Competitive Approach 15th edition. Saddle River, NJ: Pearson Education, Inc.

Answer the following questions using the textbook above page 23; 1-21, 1-22, & 1-27.

1. Explain why the strategic-management class is often called a "capstone course."

2. What aspect of strategy formulation do you think requires the most time? Why?

3. Why do think some chief executive officers fail to use a strategic-management approach to decision making?

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