Go to google trends at googlecomtrends and search for one, Ask an Expert

Management Studies

Go to Google Trends at google.com/trends and search for one of your favorite brands as well as two or three of its competitors.

- Analyze the trends that you observed with each company. To what could you attribute the increases or decreases in each company's trend(s)?

- What recommendations would you give to the brand managers of your favorite brand to increase the trend line for the future?

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