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Global Population

Analyze the data from a retailing perspective, using each country's population data to justify your assertions. For example, how would a retailer react to data that suggests a very young or a very old population? How would literacy rate affect marketing strategies? Should the retailers product mix vary by country, and if so, why? How does the size of a country's population affect decisions? Make sense of the data looking for trends and how these trends would help a retailer become an effective global competitor.

No mathematical calculations are necessary, but cite percentages from the table to support your position and analysis.

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Marketing Management, Management Studies

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