Global Business Environment

Short Answers

1. With use of three specific examples, describe and explain how the WTO attempts to mitigate risks in the global business environment?

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2. With the use of a comparison between two countries, describe and explain how countries' differing legal systems can impose risk within the global business environment. (for example, you may wish to compare any two of the following: China, Pakistan, United States and the E.U.)

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3. With use of any two examples, describe and explain how technical standards may be used to reduce risk in the global business environment?

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4. Describe and explain the five steps used in the planning cycle of an international venture(defining the mission statement, defining the current status of business, determining corporate strategy, identifying international opportunities, and revising the business plan). Outline how this process mimics the PDCA management strategy.

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5. Describe and explain three strategies that you would use in determining whether to enter the market "step by step or full speed ahead".

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6. With use of an example for each, describe and explain the four types of intellectual property (patent, industrial design, trademark, and copyright).

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