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Given that Xerox developed the concept of competitive benchmarking in the early 1980s and it is still around today, it appears that the concept is here to stay. It is especially useful to companies which are falling behind others in the industry. Xerox developed the concept when management realized that Japanese companies were slowly taking over the copier market by making and selling products superior to those of Xerox at a cheaper price. Since this is a situation which is bound to affect various companies in the future, benchmarking is bound to be increasingly adopted. Do you agree?

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M93127601

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