For shampoo products that you are familiar with develop, Ask an Expert

Management Studies

For shampoo products that you are familiar with, develop positioning (perceptual) maps that reflect your knowledge of particular products in these categories. Include four products in your shampoo map. Below the map give a rationale as per your favorite brand.

David, Fred R.; David, Forest R.. Strategic Management: A Competitive Advantage Approach, Concepts & Cases (Page 277). Pearson Education. Kindle Edition.

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Operation Management, Management Studies

Category:- Operation Management
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