For further research individual the chapter discusses the, Ask an Expert

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For further research (individual): The chapter discusses the recent development of physical URLs; where packages come with codes that unlock online content. This new technology is also known as "the internet of things."

What is the current status of physical URLs?

Can you identify marketers that use this approach to help them gain consumer awareness of their products?

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Marketing Management, Management Studies

Category:- Marketing Management
Reference No.:- M92039710

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