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Management Studies

Find one research paper/ article related to the topic "Brand loyalty for consumer products" except "increasing brand loyalty in the hospitality industry" using EBSCO and submit a summary of the research paper/article.

Summarize each article/research paper and put them in separate paragraphs. Beside the summary of each article write the second name of the author with the year (second name, year).

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Marketing Management, Management Studies

Category:- Marketing Management
Reference No.:- M91669575

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