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Find a scholarly research study from the Ashford University Library that uses surveys or interviews for data collection. Also read this week's lecture before submitting your post. Cite the paper in APA format.

In your post:

Tell us what kind of survey or interview the study uses (e.g., self-administered interviewing, face-to-face interviewing, phone interviewing, etc.) Determine whether you think the chosen type of survey or interview was a good choice for the research. Explain how the chosen method compares to other types of surveys and interviews.

Marketing Management, Management Studies

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