Answer each part in at least 250-350 words and have at least 3 references for the entire assignment.
Marketing in Action Case Study - Real Choices at Subaru - Subaru's marketing tactics and how to attract more customers.
Part 1: What is the dilemma facing Subaru?
Part 2: What factors are important in understanding this decision?
Part 3: What are the alternatives? Which do you recommend?
Part 4: What are some ways to implement your recommendation?