1. What are the weaknesses of an unweighted competitive strength assesment?

A. The unweighted competitive strength assesment assumes that each KSF has equal weight, this assumption is not justified in most industries, because different KSFhave different relative importance.

B. The unweighted competitive strength assesment assumes that all industries present a fair and level playing field, and we know this is not true.

C. The unweighted competitive strength assesment assumes that the industry expert knows the industry, this assumption is not justified because experts can make mistakes.

D. The unweighted competitive strength assesment assumes KSF can be measured, this assumption is not justified because some KSF are complex.

2. Each key Success Factor has a different importance or weight in a given industry. Experience is used to assign weights and comes from the industry experts or industry reports prepared by experts? True or False

3. What is core compentence?

A. It is basket of firms attributes that form the heart of a firm.

B. It is a knowledge-based bundle. It resides in the company's people and the company's intellecual capital, and it is central to the company strategy.

C. It is a complex bundle of technologies that are the foundation of the central competence of the firm.

D. It is the range of tasks and procedures that a company has hones to excellence.