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Explain What are the essential components of a marketing plan?

1 What are the essential components of a marketing plan?

2 Can you identify what are the quantifiable elements that can be used to evaluate, monitor, and control marketing effectiveness?

3 One of the elements of the marketing mix is price. The decision to reduce the price of a product can be promoted in marketing campaigns. Also, lowering prices can be used as a tactic to help increase market share.

Provide other examples of a company which promotes lower prices in their marketing to help grow their business.

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Marketing Management, Management Studies

Category:- Marketing Management
Reference No.:- M9211194

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