Take on the role of someone applying for a job at Pixar. Act how they would act, think how they would think. Use this mindset to approach the situation of creation of a home page for Pixar's career/job openings. (You will need to use the current home page as a reference, but you redesign it with your brainstorming making it creative and appealing.) Don't just think about someone else-become that person and act out scenarios either alone or with other people. Try taking on the role of the potential applicant and consider things from their perspective, in terms of the design and functionality of the product, for example.