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Explain Traditional v Online Marketing methods- impact and pitfalls and advantages

Questions

1. Compare traditional marketing methods with those that are enabled by technology.

2. Discuss the impact of the Internet on marketing.

3. What are the pitfalls that must be avoided when establishing a presence on the Web?

4. List a few Internet sites that have failed to avoid these pitfalls?

5. What marketing advantages does digital television have over traditional analog TV?

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M9212848

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