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Management Studies

Explain the wholesalers in primary participants of distribution channels.

Wholesalers:

Wholesalers are explained as all establishment or places of business mainly engaged into selling merchandise to retailers to industrial institutional, industrial commercial or professional users or to some other wholesalers or acting like agents during buying or selling merchandise to those companies. Two classes of wholesaler establishments can be clearly differentiated.

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Marketing Management, Management Studies

Category:- Marketing Management
Reference No.:- M9576696

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