Ask Question, Ask an Expert

+1-415-315-9853

info@mywordsolution.com

Ask Marketing Management Expert

problem 1) prepare down the product line of detergent powder manufactures in India and analyse the length and breadth of consumer segment they cater. Mention their strengths and weaknesses.  

problem 2) Branding is the hot topic in board rooms around world, because most of the CEO's recognize that a strong brand is powerful driver. In this context discuss about they key elements that contribute to brand equity? Discuss this concept with reference to TATA and CavinKare.

problem 3) Critically describe the winning strategy of Indigo Airlines which has recently posted net profit. Identify and evaluate reasons for the failure of other Airlines.   

problem 4) a) Analyse level of complexity and divergence in service and their impact on service process. 

b) describe the factors governing demand and supply of tourism product? Looking at Indian tourism scenario, describe impact of these factors, if you were to set up a travel agency specializing in package tours of the International tourists.

problem 5) Advertising manager of a company wants to know, how many people actually view and understand advertising message of commercial that company plans to place on a prime-time network television program. How could the advertising manager obtain valid information regarding viewing and understanding of company's commercial?

problem 6) A sports centre offers its members indoor facilities for tennis, racquetball, jogging, and swimming and also offers "health-oriented" full course meals in its restaurant lounge. In general, business is good, but membership and revenues have remained stable during the last two years. What type of research could be sports canter undertake to determine how to increase membership or revenues, or both?

problem 7) You own marketing research company that has been asked to perform a survey to know reasons of dissatisfaction by consumers. What kind of interviewing and what type of problems will you consider when gathering the desired information. (product - water purifer).

problem 8) ITC food division entered into toffee segment in December 2005. The market size for toffee in India in 2006-07 was at ` 2400/- million and it was growing at 13% annually. What sales forecasting methods would you suggest to ITC and why?

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M94757

Have any Question? 


Related Questions in Marketing Management

Part apresentation of assignmentmust include a title

PART A PRESENTATION OF ASSIGNMENT Must include a title page. Number all pages sequentially. Any published material you refer to must be properly referenced (Harvard Referencing) and included in a reference list at the en ...

There is no shortage of pricing approaches and as customers

There is no shortage of pricing approaches, and as customers, we are exposed to all of them at some time or another in our purchasing processes. Choose one of the pricing approaches discussed in the readings and discuss ...

Promotional strategy presentationprepare a 15- to 20-slide

Promotional Strategy Presentation Prepare a 15- to 20-slide Microsoft PowerPoint presentation illustrating your promotional strategy. Compile the information presented in your previous papers. Include the following in th ...

What are the operational and marketing changes burberry can

What are the operational and marketing changes Burberry can make? What are the potential future impacts of company's actions on Burberry's position in the market?

Question there are no magic one-size-fits-all guidelines

Question: There are no magic one-size-fits-all guidelines for writing a successful marketing plan. Still, the following writing and style guidelines should be adhered to: a. Use a direct, professional writing style. - Us ...

A race car completes a lap on a 1600 m long track with an

A race car completes a lap on a 1600 m long track with an average speed of 250 km/h. If the car's average speed on the first half of the track was 205 km/h, what was its average speed on the second half?

Assignment marketing strategyyour company just acquired

Assignment: Marketing Strategy Your company just acquired another company that manufactures and sells packaged ice. Traditionally the company has sold in bulk to industrial users. You want to sell to consumers. Develop a ...

In your opinionwhy was the secret deodorant brand losing

In your opinion,why was the Secret deodorant brand losing its relevance? Describe one way that P&G modernized the Secret deodorant brand? Was this modernization effort effective? Why or why not?

Applied managerial marketingobjectives - identify the

Applied managerial marketing Objectives - Identify the variables of the marketing mix and gain skill in combining them. Scenario - Within the Discussion Board area, write 750-1,000 words that respond to the following que ...

Dbms versus flat-file processingthe werner manufacturing

DBMS versus Flat-File Processing The Werner Manufacturing Corporation has a flat-file processing system. The information processing facility is very large. Different applications, such as order proces- sing, production p ...

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

Section onea in an atwood machine suppose two objects of

SECTION ONE (a) In an Atwood Machine, suppose two objects of unequal mass are hung vertically over a frictionless

Part 1you work in hr for a company that operates a factory

Part 1: You work in HR for a company that operates a factory manufacturing fiberglass. There are several hundred empl

Details on advanced accounting paperthis paper is intended

DETAILS ON ADVANCED ACCOUNTING PAPER This paper is intended for students to apply the theoretical knowledge around ac

Create a provider database and related reports and queries

Create a provider database and related reports and queries to capture contact information for potential PC component pro

Describe what you learned about the impact of economic

Describe what you learned about the impact of economic, social, and demographic trends affecting the US labor environmen