Explain purchase decisions and what companies have been, Ask an Expert

Management Studies

Explain Purchase Decisions

a) 'Why would you purchase this product'? 'does this really satisfy an unmet need'?

b) Do you have any examples where a company did not follow its own product development decision process?

c) What companies have been successful giving tangibility to their services? How did they accomplish it?

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Marketing Management, Management Studies

Category:- Marketing Management
Reference No.:- M9210295

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