Explain Marketing Plan Expert explains
Marketers must understand the tools of their trade. Using both the textbook and Cybrary resources,
WHAT are the essential marketing tools. ( research)
Then create a report in which you address the following questions:
What is the overall purpose of a marketing plan?
How do a marketing plan and strategic marketing plan fit together?
What are some legal or ethical issues you may need to consider?
List and describe the various components of a strategic marketing plan?. This portion of the project provides a framework for the remaining assignments in the class.