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Explain How can one best use the Internet to improve their organization's customer acquisition and retention initiatives?

1. How can one best use the Internet to improve their organization's customer acquisition and retention initiatives?

2. How can the Internet contribute to enhancing customer satisfaction (and thereby influencing customer loyalty) for an organization that delivers the majority of its customer experience in an online environment?

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Marketing Management, Management Studies

Category:- Marketing Management
Reference No.:- M9204421

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