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Explain External and Internal Environmental Analysis- Barnes and Noble

Perform an internal, competitive environmental scan for your organization.

Write a summary of no more than 1,400 words that does the following:

1. Identifies and analyzes the most important external environmental factor in the remote, industry, and external operating environments

2. Identifies and analyzes the most important internal strengths and weaknesses of your organization: Include an assessment of the organization's resources.

3. Assesses the organization's competitive position and possibilities

Format paper consistent with APA guidelines

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M9209162

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