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Explain Electronic and Mobile Commerce Steps to Success

Everyday sales items purchased online like soaps, juices, shampoos, etc. have almost doubled between the year 2006 and 2010 and it is expected that these figures will keep doubling by 2014. A few years back, e-commerce was not expected to be what is now. It is clear that all businesses need to provide online services sooner or later to remain in the market. The same is true for mobile commerce.
In order to identify what businesses need to do to start their online presence, go over the background readings and any other elective readings you find useful.

When you have read the articles listed in the background material and any other relevant reading you could find, imagine that you want take advantage of the Internet and communication technologies for your business.

"Tools and skills needed to implement electronic and mobile commerce in businesses"

For this case, write a 4-5 page description of the steps businesses need to follow to create an online presence, the required skills and tools, and the opportunities and challenges of electronic and mobile commerce

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M9174140

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