Dear Tutor please use your expertise in business and provide a solution to this question.
The video about Proctor & Gamble described several areas of marketing management in which P&G has adapted to respond to the changing needs and behaviors of its customers and marketplace.
Describe an aspect of Proctor & Gamble's marketing activity that you found particularly interesting or valuable.
Or, compare the activities of P&G with those of Harley Davidson or Lady Gaga in terms of marketing innovation.