Ask Question, Ask an Expert

+61-413 786 465

info@mywordsolution.com

Ask Marketing Management Expert

Excellent performance for LVMH in 2012

LVMH Moët Hennessy Louis Vuitton, the world's biggest luxury products group, recorded revenue of €28.1 billion in 2012, an increase of 19% compared to 2011. This adds the integration ofBulgari as of June 30, 2011. Organic revenue growth was 9%. All business groups saw excellent momentum in Asia, Europe and the United States. Louis Vuitton, in particular, once again recorded double-digit revenue growth during the year.

Revenue increased by 12% in the fourth quarter, compared to the same period in 2011. The last quarter saw a modest increase in growth compared to the third quarter of 2012.

Profit from recurring operations increased by 13% to €5 921 million, a performance which is even more remarkable when compared to the strong growth in 2011. Current operating margin was 21% in 2012. Group share of net profit was €3 424 million, an increase of 12% compared to 2011.

Bernard Arnault, Chairman and CEO of LVMH, said: "2012 was another remarkable year for LVMH, especially in the context of the economic slowdown in Europe. All of our businesses demonstrated excellent momentum driven by innovation and the quality of their products, thereby strengthening their positions in traditional markets while continuing to prepare in new ones. Looking beyond the appeal of our brands, it is the talent of our teams and their motivation that enables us to so effectively execute our strategy. In 2013, LVMH intends to further strengthen its global leadership position in high quality products by relying on its sound, long-term strategy."

Highlights of 2012 include:

  • Profit from recurring operations close to 6 billion Euros
  • Further market share gains throughout the world
  • Strong momentum in the United States
  • Continued rapid growth in Asia
  • Strong progression in Wines & Spirits
  • Double-digit revenue growth and exceptional profitability at Louis Vuitton
  • Improved performance of other Fashion & Leather Goods brands
  • Remarkable year for Parfums Christian Dior which gained market share in a competitive environment
  • On-going strengthening of the market positions of DFS and Sephora due to their innovative products and services
  • Excellent results for TAG Heuer and the integration of the first full year of Bulgari
  • Free cash flow of €2.5 billion

Euro millions

2011

2012

% Change

Revenue

23 659

28 103

+ 19 %

Profit from recurring operations

5 263

5 921

+ 13 %

Group share of net profit

3 065

3 424

+ 12 %

Free cash flow*

2 177

2 474

+ 14 %

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M9717544
  • Price:- $30

Priced at Now at $30, Verified Solution

Have any Question?


Related Questions in Marketing Management

Question find a company in your area that is known for its

Question: Find a company in your area that is known for its environmental and/or social responsibility. Set up an interview with a company representative. In the interview find out: 1. What the company representative bel ...

Assignment descriptionprimary task response within the

Assignment Description Primary Task Response: Within the Discussion Board area, write 300-500 words that respond to the following questions with your thoughts, ideas, and comments. This will be the foundation for future ...

Integrated marketing communications written and oral

INTEGRATED MARKETING COMMUNICATIONS Written and Oral Assignment - In this assessment students are required to submit a written assignment and deliver an oral presentation relating to Integrated Marketing Communications. ...

Question a explain the differences between legal and

Question: (a) Explain the differences between legal and ethical behavior in marketing. Identify factors that influence ethical and unethical marketing decisions. (b) What do you think about companies incorporating social ...

Assignment -context you are required to select a

Assignment - Context: You are required to select a contemporary consumer, industrial or commercial product or service that for one reason or another inspires you to critique within the context of this module. Explain why ...

Learning outcomethe completion of this assignment requires

Learning Outcome The completion of this assignment requires you to demonstrate the ability to: - Demonstrate from relevant research literature, a sound understanding of contemporary perspectives of the strategic role of ...

Objectiveto demonstrate an understanding of international

Objective To demonstrate an understanding of International Marketing To show how an understanding of both the theory and practice of International Marketing To show an good understanding of the subject matter of the indi ...

Assignment 1 part a your marketing planfor this assignment

Assignment 1: Part A: Your Marketing Plan For this assignment, you will document your hypothetical company's background information and mission statement, your company's short- and long-term goals, an environmental analy ...

Question introductionthis assignment entails development of

Question: INTRODUCTION This assignment entails development of a comprehensive strategic marketing plan for a new product or service that is ready to "go to market". A Project Template is provided that allows you to organ ...

Question bulltype of paper assignmentbullsubject

Question: • Type of paper Assignment • Subject Other • Number of pages 1 • Format of citation Other • Number of cited resource s0 • Type of service Writing from scratch First, choose a piece of art from any genre (music, ...

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

Why might a bank avoid the use of interest rate swaps even

Why might a bank avoid the use of interest rate swaps, even when the institution is exposed to significant interest rate

Describe the difference between zero coupon bonds and

Describe the difference between zero coupon bonds and coupon bonds. Under what conditions will a coupon bond sell at a p

Compute the present value of an annuity of 880 per year

Compute the present value of an annuity of $ 880 per year for 16 years, given a discount rate of 6 percent per annum. As

Compute the present value of an 1150 payment made in ten

Compute the present value of an $1,150 payment made in ten years when the discount rate is 12 percent. (Do not round int

Compute the present value of an annuity of 699 per year

Compute the present value of an annuity of $ 699 per year for 19 years, given a discount rate of 6 percent per annum. As