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Examine some of the steps below that are involved in designing goods and services. Select two services or two products that are currently on the market. Compare and contrast each step, and determine the similarities and areas where they differ.

Steps 1 and 2—Strategic Mission, Analysis, and Competitive Priorities

Step 3—Customer Benefit Package Design and Configuration

Step 4—Detailed Goods, Services, and Process Design

Step 5—Market Introduction/Deployment

Step 6—Marketplace Evaluation

Suggest at least two changes to specific areas of the process design phase that may lead to improvement in operations. Provide a rationale to support your suggestion.

Answer to comment here below:

The products for example cell phones and computers. Service could be ordering online or buying in store.

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M92544040

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