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Q. Discussion on Case 6: Dell Inc. in 2008 (C-115). Students will address the subsequent:

Examine how Dell has become the global market leaders in PC's.

Examine Dell's strategy and business model including build to order and direct sales strategy.

Examine if Dell should expand into new products and if so, illustrate what products?

Examine Dell's customer service and technical support and whether or not it yields satisfied customers.

Examine whether or not Dell's strategy can be supported over time thus, providing a sustained competitive advantage in the marketplace.

 

Business Management, Management Studies

  • Category:- Business Management
  • Reference No.:- M9393315

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