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Evaluate the following questions found in a consumer survey. How well will each question elicit the information desired?How is the consumer likely to respond to each question? Discuss. a. What is your spouse's favorite brand of golf ball? b. What TV programs did you watch last Monday? c. How many times did you eat pizza last year? d. What was the total income you reported on your federal tax return last year? e. What are the food and nonfood products that you typically buy at the supermarket each month?

Operation Management, Management Studies

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