(ENTREPRENUERSHIP COURSE)

-The Idea is storing boats and using those boats for cruising services with sharing benefits with boat onwers in certain percentage

1) Start with a description of your venture and the pain/gain you are hoping to address. What is your value proposition?

2) Macro environment analysis. ( Socioculture, technology, demographic, economic, political/legal, global )

3) Trends affecting the industry in Kuwait?(What is going? where do you think its moving towards?...etc)

4) Porter’s 5 forces analysis? (tool to evaluate the industry and to decide on your entry strategy – cost leadership. –differentiation strategy. – focus strategy.)

5) a brief overview of competitors.

6) a brief overview of customer.

7) a small showing start-up cost/capital required.

5-6 pages (excluding referances)