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Draft a 150-200 word response to the questions below:

• Review the web site: http://www.ebay.com

• In this discussion, discuss how consumer behavior might be influenced by the nature of the eBay format. Do you think there are psychological influences on the buying decision process for an auction site like eBay ?

• Many of the sellers on eBay have special distinctions, such as "eBay Top Rated Seller." How might that rating influence a buyer.

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