Ask Question, Ask an Expert

+1-415-315-9853

info@mywordsolution.com

Ask Business Management Expert

Review the following ex: (Answer in 200 words)
OD in Practice: Can Steve Jobs Keep His Mojo Working?

Can chief executive Steve Jobs provide a permanent reprieve for Apple Computer, Inc.? Jobs has brought Apple back from the verge of oblivion, racking up profits and restoring Apple's image with the innovative iMac and iBook. Apple stock has increased more than 8 times since Jobs returned.

Now it's time for his next act. Before an adoring crowd at the Macworld Expo in New York, Jobs unveiled a long-awaited notebook version of the iMac aimed at consumers and students. (The two-toned iBook is priced aggressively and available in either blueberry-and-white or tangerine-and-white plastic). "It's a rocket ship," Jobs brags. The iBook fills in the last piece of a product road map Jobs had outlined earlier. Its success could restore Apple's luster in portable computers - as the iMac did on the desktop. And thanks to "being cool," Apple gets away with charging up to 25 percent more than competitors for a similarly equipped machine.

CHARISMATIC LEADERSHIP

In the past, many felt that Steve Jobs' charismatic leadership and idiosyncrasies caused some internal problems. At Apple, he was seen as a leader whose brilliance and idealistic vision of "providing computers as a tool to change the world," drew other talented people to him. Yet, by the same token, his management style tended toward throwing tantrums and to berating and humiliating employees who disagreed with his ideas. Also, his habit of making decisions and then suddenly changing his mind has been given as part of the reason he is difficult to work for.

WHAT'S NEXT?

But is the iBook enough to sustain Apple's momentum? Most analysts think so - at least for now. Admittedly, like all computer makers, Apple is operating in a pricing environment so brutal that some PCs are now offered for free in conjunction with multiyear Internet service contracts.
More important, it could be a new vehicle for rebuilding market share. Even after Apple's turnaround, the company still sells fewer than 4 percent of the world's PCS, says researcher Dataquest Inc. What's more, the opportunity in portables is particularly promising: After all, in the early 1990s, Apple PowerBooks were top sellers. But Apple had quality and manufacturing problems and ceded leadership in the category to IBM and Dell. Its share plunged to just 2.3 percent by 1997.

CREATING DEMAND

Under Jobs, Apple has regained ground in traditional desktop strongholds such as graphic arts and rolled out pricey new PowerBooks aimed at professionals. However, the biggest growth opportunity for PCs today is among consumers - especially novices. The iMac has already attracted many such customers, and Apple is trying to do the same for portables - where sales are now growing 33 percent faster than sales of desktop PCs.
For this assignment you are to answer the following problems: (limit your answer to 200 words)

1. Is this an ex of organizational renewal or transformation? Why?

2. Do entrepreneurs like Steve Jobs have to leave large organizations to achieve innovation, or can they successfully transform larger companies? Why?

3. What adaptive orientation was used? Support your answer.

Business Management, Management Studies

  • Category:- Business Management
  • Reference No.:- M927029

Have any Question? 


Related Questions in Business Management

Please show the steps on how it is solvedquestion consider

Please show the steps on how it is solved. Question: Consider a competitive firm with the following profit function Π = R-C = PQ-wL-rK where P = Price of the output Q = Output L = Labor input K = Capital input w = wage r ...

You are a marketing manager for campbells and are exploring

You are a marketing manager for Campbell's, and are exploring the possible introduction of a new spicy butternut squash flavor, to be sold in a microwaveable, single-serve variety. Please respond to all of the following ...

Holiday hiring is expected to be flat at package-delivery

Holiday hiring is expected to be flat at package-delivery giants FedEx Corp. and United Parcel Service Inc., but that masks efforts behind the scenes to prepare for the coming wave of e-commerce orders. FedEx is opening ...

Provide an example of a challenge you have experienced in

Provide an example of a challenge you have experienced in the workplace leading a cross-functional team or as part of a cross-functional team. How was this challenge solved? Would you have approached the challenge differ ...

Company x makes the decision to substitute aluminium for

Company x makes the decision to substitute aluminium for steel in a component of its product. What factors probably have contributed to this decision? At what managerial level would this decision most likely have been ma ...

Groundz coffee shop uses 4 pounds of a specialty tea weekly

Groundz Coffee Shop uses 4 pounds of a specialty tea weekly; each pound costs $16. Carrying costs are $1 per pound per week because space is very scarce. It costs the firm $8 to prepare an order. Assume the basic EOQ mod ...

Total demand for daily perishable item is a random variable

Total demand for daily perishable item is a random variable with a distribution estimated below. Each item costs 0.60 in materials and labor and then sold for 2.50 each. All unsold items are donated for a 0.20 credit eac ...

Written report on the company jc penneyapa style and at

Written Report on the company " J.C. Penney " APA style and at least Three (3) Citations for each question. Question one (1) : - Four pages Introduction and Integration of Bridges' and Kotter Models and how it applies to ...

How big of a role does fear actually play in organizational

How big of a role does fear actually play in organizational change? Can effective communication help to alleviate employees fear?

A company manufactures three products a b and c by using

A company manufactures three products: A, B and C by using three resources each unit of product X takes six man-hour twenty hour of machine capacity 2 cubic meter of storage place. Similarly, one unit of product B takes ...

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

WalMart Identification of theory and critical discussion

Drawing on the prescribed text and/or relevant academic literature, produce a paper which discusses the nature of group

Section onea in an atwood machine suppose two objects of

SECTION ONE (a) In an Atwood Machine, suppose two objects of unequal mass are hung vertically over a frictionless

Part 1you work in hr for a company that operates a factory

Part 1: You work in HR for a company that operates a factory manufacturing fiberglass. There are several hundred empl

Details on advanced accounting paperthis paper is intended

DETAILS ON ADVANCED ACCOUNTING PAPER This paper is intended for students to apply the theoretical knowledge around ac

Create a provider database and related reports and queries

Create a provider database and related reports and queries to capture contact information for potential PC component pro