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Take 200-400 words and tell what changes we can expect in Advertising over the next decade. Will we see changes to messages, culture, media type? Will we see changes in regulation and foreign competition? Explain your position.

Take a 200-400 words and show how some of the principles of advertising (the principles, not this course)have made your life "better." Consider the cost and availability of products and services. Consider the value of the promotional information you have received. Explain your answer.

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