(Answered) Discussionbrands so lets start with a brief overview of

Management Studies

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Brands! So, let's start with a brief overview of what exactly a brand is - in your answer, please emphasize whether it is possible for an organization to have more than one brand, or sub-brands in addition to an overall organizational brand.

Next, please read the following article before "grading" your firm's brand, or a particular brand of a firm of your choice.

Once you complete your "report card," please upload it for your peers to read and evaluate.

Article - The Brand Report Card by Kevin Lane Keller

Attachment:- Example.rar

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Marketing Management, Management Studies

Category:- Marketing Management
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