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Recontacting market research participants

Your team has conducted a marketing research interview. You have decided to re-contact the respondents. What are three reasons why you would re-contact the respondents? Should at least some of the respondents be re-contacted each time an interview is conducted?

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Discussion on why a company would recontact respondents of a marketing research interview. Includes reasons why and if this should happen each time an interview is conducted.

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M9173872

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