Discussion: "Company Description"

Throughout this course, you will develop a series of written papers / projects that you will later combine into a complete business plan for a Non-Alcoholic Beverage company. For this discussion, you must first review the "NAB Company Portfolio". The mentioned portfolio contains the company parameters and details you must follow when developing your company. Provide the following information to set the foundation for your non-alcoholic beverage (NAB) business plan.

Please respond to the following:

• Create your Non-Alcoholic Beverage (NAB) company name and explain its significance.
• Develop your company's Mission Statement and provide a rationale for its components.

Watch the video titled "10 Key Questions To Address: Business Plans - How To Start A Business" (9 min 19 s), located at https://www.youtube.com/watch?v=O_L0BqPWBLo

NOTE: I would like to suggest the NAB name to be Ada's Alkaline Water, Inc. (Ada is my late grandmother name)

If you can come up with a better name let me know please.

I will provide you a copy of the NAB Company Portfolio to your email once handshake is complete.