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Discussion 1: "External Analysis"

A. Determine three specific reasons why healthcare organizations should conduct an analysis of the external environment on a regular basis. Support your recommendation with examples.

B. Examine three barriers to an effective environmental analysis. Determine whether or not the barriers that you have examined would delay the strategic planning process. Provide a rationale for your response.

Discussion 2: "The Process of an Environmental Analysis"

A. Imagine that the physicians at your hospital have proposed adding a new cardiac care wing to the hospital at which you are CEO. Outline the specific steps you would take when conducting an external analysis to determine the need for this addition.

B. Imagine that you are taking the next step in the environmental analysis process for the cardiac care wing discussed in the first part of this discussion. Recommend three strategies that you can use to evaluate the data gathered during the analysis in order to decide whether or not to add this new wing to the hospital.

Discussion 3: "Competitor Analysis"

A. Examine service categories commonly provided by nursing homes. Determine two specific service categories that you believe are common factors of competition among nursing homes. Justify your response.

B. Analyze the main service area factors for healthcare organizations factors. Suggest two consumer factors and two service area factors that could provide a competitive advantage to a walk-in clinic.

Discussion 4: Conducting a Competitor Analysis"

A. Examine three barriers that you believe represent the most significant obstacles to an effective competitor analysis. Propose a strategy to overcome each of the three barriers that you have identified.

B. From the e-Activity, analyze Michael Porter's technique for a competitive analysis. Determine one factor for each of Porter's five forces of an environmental analysis that apply to the organization that you selected.

Write clearly and concisely using proper writing mechanics.

½- 1 page each discussion, double-spaced; 12 point, Times New Roman font; following APA requirements

References should be on a separate reference page, appropriately double-spaced, and organized alphabetically.

This is a required resource, however supplemental resources can be added.

Ginter, P. M., Duncan, W. J., & Swayne, L. E. (2013). Strategic management of health care organizations (7th ed.). San Francisco, CA: Jossey-Bass.

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