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Discuss the key differences among the comparative advantage theory the product life cycle theory and the transaction cost theory.

Demonstrate your local currency fluctuations against the US dollar and national export import value of your country for the last five years at least in the forms of tables and figures. Explain the relationship between current fluctuations and export and import value of your country and draw managerial conclusion. Use the country risk assessment criteria table and assess the political and legal risks of your country from an international marketers view point. Why is Hofstedes cultural classification scheme important in designing the international marketing mix elements? Discuss the major challenges of the online consumer surveys in market size assessment from an international's marketer's viewpoint. Discuss the key concepts of international marketing and international business and critically evaluate their importance to the world economy and to the growing business itself.

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M91611780

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