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Problem:

Consider the company profile of the eBay, online auction company (Source: http://pages.ebay.com/aboutebay/thecompany/companyoverview.html)

EBay: World's Online Marketplace

EBay is Founded in September 1995, eBay (Nasdaq: EBAY) is World's Online Marketplace® for the sale of services and goods by a diverse community of small and individuals businesses. Today, the eBay community comprises more than a hundred million registered members from around world. People spend more time on eBay than any other online site, making it the most accepted shopping destination on Internet.

Mission:

EBay’s mission is to offer a global trading platform where virtually anyone can trade practically anything.

Required:

problem 1: Discuss and describe how the following internet properties impacts on eBay’s business model:  Mediating Technology, Network Externality, Universality and Transaction Cost Reduction.

problem 2: Illustrate the three (3) categories of e-Commerce referred to as Business to Consumer (B2C), Business to Business (B2B) and Consumer to Consumer (C2C). In which category will you categorize e-Bay’s activity and why?

problem 3: Discuss and illustrate the following components of eBay’s business model: Positioning, Capabilities, Customer Value and Sustainability.

Business Management, Management Studies

  • Category:- Business Management
  • Reference No.:- M99634

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