problem 1:

Using instances and illustrations, illustrate out the stages of business buying procedure and its influences.

problem 2:

(i). Illustrate out the distribution channel.

(ii). Discuss and describe four (4) types of wholesalers in the marketing distribution channel.

problem 3:

With reference to the marketing of services, it is argued that the traditional 4 P’s aren’t enough to describe the marketing mix. Discuss and describe this statement.

problem 4:

prepare concise notes with illustrations and instances on the following:

(a). Relationship Marketing

(b). Ethical Marketing

(c). Internet Marketing