We have all seen them. Some of us love them; others wish we could live without them - the television commercial. Companies realize that in order to catch and hold your attention, convince you to buy their product or use their service, they need to do this in 60 seconds or less. Advertisers are willing to pay millions of dollars for 30 seconds of airtime during the Super Bowl.
Share with the class your favorite or most memorable commercial or website commercial. Explain why this particular 30 to 60 second advertisement meant so much to you.
Did the advertisers accomplish their purpose?
Did you buy the product or service because of this commercial?
Are there products or services that you refuse to use because of advertisements you have seen?